Monday, March 16, 2009  
Early 2009 Book Sales Up Over 2008

:: Posted by Bryan @ 3/16/2009 06:00:00 AM
Canadian book sales were substantially higher in the first weeks of 2009, according to a report by BookNet Canada. Unit sales were up 10% and dollars sold up 6% in January 2009 when compared to sales in the same time period of the 2008.

"Considering the declines in consumer spending in other sectors, and the contraction of book sales in other countries, these numbers are a pleasant surprise," says Michael Tamblyn, CEO of BookNet Canada. "In tough times, Canadian consumers continue to see books as a source of education, entertainment and escape."

The market continues to move in the same direction. In the six weeks ending February 15, 2009, volume increased almost 9% while the value increase remained steady at 6%.

Growth was slower in December of 2008, when Canadian unit sales were 5% higher than 2007 while value was relatively flat (+0.5%), but even those numbers were considerably stronger than the United States and United Kingdom during the same period.

These figures are drawn from BookNet Canada's national book sales tracking system, BNC SalesData, using the year-over-year sales from a fixed panel of 665 retail locations. BNC SalesData tracks approximately 75% of the Canadian book market with data from over 1,000 retail sources, including chains, independents, online, college/university stores, and non-traditional bookstores, such as specialty and discount stores.

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